not sure how many would remember the Esso add that "put a tiger in your tank" and the tiger tail you could get to tie onto your petrol cap and having it flap in the breeze
G'day
NormThat's brilliant!
I wasn't aware of the tiger tail.
My brother and I had one each of those tiger tails - I seem to recall that we nagged the olds into buying them when refuelling on a long road trip! Cobram, Vic to NSW South coast, it would have been.
In the day petrol companies tried
to differentiate themselves - that one had a better product. I guess
this harks back to the days when fuel was less quality controlled -
like Pratt's Perfection Spirit... or Plume ... or Caltex Power Chief...
Advertising centered on the best product.
Very much a case of the, 'if you can't blind 'em with science, baffle 'em with bullshit' salesman's approach!
![[Linked Image]](https://www.outdoorking-forum.com.au/forum/uploads/usergals/2017/02/full-7392-32795-1947_boundary.jpg)
[Brisbane folk might recognise Petrie Bight]
Wouldn't be many folk left who even remember that multi-brand petrol servo sites even existed, now.